The book review for this week is Elevate by Robert Glazer Robert Glazer is a serial entrepreneur who has founded a number of businesses including Acceleration Partners and Brand Cycle. One of his secrets to success is his passion for helping individuals and organizations build their capacity to continuously improve […]
News Business & Finance
How Companies Can Partner with Nonprofits
In today’s ESG-focused world, there is no taboo about corporations seeking advice and partnership opportunities with nonprofits. Unfortunately, many corporations don’t know where to start. What contact they have had with nonprofits has usually been through their corporate giving or corporate social responsibility programs. Three main opportunities exist for collaboration: […]
Above the Fold vs. Below the Fold: Does it Matter in [2022]
![Above the Fold vs. Below the Fold: Does it Matter in [2022]](https://integrabankreallysucks.com/wp-content/uploads/2022/11/Above-the-Fold-vs-Below-the-Fold-Does-it-Matter.webp.webp)
You may have heard or read the term “above the fold” and “below the fold” regarding website design. When you look at your website, it might not be obvious that there is a fold. Believe it or not, your website does have a fold, and being aware of it is […]
Unlocking the power of natural language search PRAMANA SHIFT
/ Unlocking the power of natural language search One of the big challenges today with data is that we just have too much of it. While we may be able to access that data, it can be hard to easily find the data that is relevant. Domo helps solve part of […]
Marketing Analytics: Attribution Is Not Incrementality
One of the business side effects of the pandemic is that it has put a very sharp light on Marketing budgets. This is a very good thing under all circumstances, but particularly beneficial in times when most companies are not doing so well financially. There is a sharper focus on […]
How to Do Link Building in 2022-2023
How should we be doing link building in late 2022 and into 2023? Jim Boykin, CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, discuss how link building should work (and how we don’t recommend it working). Link building starts with creating something linkworthy. This could be a very […]
What Makes NYT’s “The Morning” Newsletter One of the Most Popular in the World
7 minute read time Campaign Monitor – May 12, 2022 Let’s break down the secrets to success behind The New York Times’ The Morning, and what you can learn from it for your own newsletter. Some people say newspapers are dead, but The New York Times (NYT) isn’t taking that […]
How to Transition to Employee Ownership and Find a Winning Franchise » Succeed As Your Own Boss
#Smallbizchat Podcast LIVE is a monthly video chat where small business owners can get answers to their questions. The focus of #Smallbizchat Podcast LIVE is to end small business failure by helping participants succeed as your own boss. Please join us live on my SmallBizLady Facebook Page or my YouTube Channel. […]
B2B Content Promotion, Social Trends Report, LinkedIn’s New Guide, Gender Bias Study, & AI Changes Creative Work
One Way to Set B2B Content Apart from the Rest? Actively Promote ItCreating higher quality B2B content was seen as the top way to differentiate it, with coverage of unique topics that competitors aren’t covering coming in second, followed by conducting active promotion that extends beyond publishing and distribution — […]
Why You Need Strategy » Succeed As Your Own Boss
We’re quickly approaching the end of 2022, so now is a great time to start thinking about your small business strategy for the new year. To support you, I’ll be sharing a three-part series to help you develop a solid small business strategy so you can grow your business in […]