Omicron boosters aren’t very effective against mild illness

Kizzy D. Blount

A healthcare worker administers a dose of the Pfizer-BioNTech Covid-19 vaccine at a vaccination clinic in the Peabody Institute Library in Peabody, Massachusetts, U.S., on Wednesday, Jan. 26, 2022. Vanessa Leroy | Bloomberg | Getty Images The new omicron Covid boosters probably aren’t very effective at preventing Covid infections and […]

How To Manage Your Business Finances? 6 Effective Ways

Kizzy D. Blount

Business owners today have to wear multiple hats. From logistics and procurement to marketing, they must look after different business operations single-handedly. Likewise, they must manage business finances smartly to keep the company out of trouble. However, financial management isn’t a walk in the park; it involves comprehensive record-keeping, documentation, […]

4 Effective Strategies • Lake One ®

Kizzy D. Blount

Startups have a lot on their plate. Between securing funding, hiring a great team, and finalizing the tech, there’s not much energy for other things. So why should content marketing for startups be a priority? Keep reading to learn about the benefits of content marketing and start building out your […]

How to choose an effective brand name

What’s your brand story? Do you know where the name Starbucks came from? Or Spotify? How about Geico? The founders of the coffee brand knew that they wanted a name that suggested adventure and discovery. And one line of thought was that they should connect the company to its geographic […]