NPR’s Leila Fadel talks to Anne Steele of The Wall Street Journal about Ticketmaster bungling the ticket release for Swift’s new tour. Questions are raised about the company’s grip on the industry. LEILA FADEL, HOST: Millions of fans love Taylor Swift, and it’s safe to say that millions do not […]
Kizzy D. Blount
Why Is Social Media An Important Part Of Inbound Marketing?
Understanding why social media is an important part of inbound marketing is a bit like the philosophical question, “If a tree falls in a forest and no one is around to hear it, does it make a sound?”
How Hospitals Can Increase their Visibility and Build Trust
Hospitals can increase their visibility in the marketplace by focusing on these 5 suggestions. These guidelines can turn a hospital’s reputation and visibility from good to great. Here are some best practice recommendations: Make the effort to understand the Hospital’s customers. Note that I called them customers – not patients. […]
Self-employed allowable expenses you can claim on
If you’re self-employed, allowable expenses can reduce your Self Assessment tax bill. In this article, we talk about how your business can claim back money. Here’s what we cover: Income tax relief: How you can reduce your tax by claiming on business expenses As a sole trader or freelancer, it’s […]
The changing face of HR: What HR and the C-suite really think of the sector today
HR are dealing with a lot. Still. The most-used phrase for HR leaders during the past two years – managing uncertainty – shows no sign of abating just yet. Ripples from the impact of the worldwide economic downturn are beginning to touch businesses and workers. HR leaders are having to […]
The 9 Types of Video for Marketing Success
August 23, 2022·7 min read To achieve your video marketing goals, you’ll need different types of videos in your marketing strategy. We’ve rounded up the most important ones, from explainers and promos to case studies and demos. There are SO many different types of video you can make for your […]
Ultimate Marketing Tech Stack for 2023
First off, a belated Happy Veteran’s Day to everyone out there that serves / did serve, including Fidelitas’ very own Beth Pope! Thank you for your service! With marketing leaders being asked to do more and more, improving efficiency isn’t optional. Having the right marketing tech stack is an absolute […]
What Is a Buyer Persona (And Do You Really Need One)?
Meet Michelle. 👋 Michelle is 38 years old and lives with her partner and two dogs in North Carolina. She is the Marketing Manager for a medium-sized construction company, earns $70,000 per year, and is looking for a way to increase leads and generate more revenue for the sales team […]
Corporate Vigilantism vs Russia? | The Business Ethics Blog
Is a corporate boycott of Russia an act of vigilantism? Some people reading this will assume that “vigilantism” equals “bad,” and so they’ll think that I’m asking whether boycotting Russia is bad or not. Both parts of that are wrong: I don’t presume that that “vigilantism” always equals “bad.” There […]
Unveiling the 5 Key Benefits of a Commercial Awning
In the bustling world of business, every storefront strives to stand out, to catch the eye of potential customers amidst the sea of competition. One often-overlooked yet highly effective way to achieve this is through the installation of a commercial awning. Beyond merely shielding your business from the elements, these […]