We all appreciate that one of the most expensive overheads in your business walks on two legs, arrives every day at 9 am, and leaves at 5 pm. I am of course talking about your labour costs.So, when a product comes along that suggests it can save your labour costs […]
Business Accounting
Have a Holiday Party that Won’t Break the Bank
Hosting a holiday party for employees is traditional for most businesses at this time of year. But hosting one that shows your appreciation for a year of hard work without breaking the bank isn’t easy. Here are a few hints that can help. You don’t want your employees to think […]
Ghana digitised its address system …
Smart urbanism is about using digital technologies to address urban problems. Across the continent, digital technologies and smart initiatives have been applied in myriad ways, including crime control, urban planning and traffic management. It hasn’t always worked, however. Sometimes these initiatives have failed because the technologies weren’t well integrated into […]
Business Cards – 12 Common Mistakes to Avoid
Your business card is your calling card. It should be a tool that will get people to remember you and contact you for business. But if your business card is poorly designed, has important contact information in unreadable fonts, or looks unprofessional, it will be useless. Be sure your card […]
The Marriage of Sales and Marketing: Achieving Real Alignment
October 12, 2022·6 min read Sales and marketing alignment can sometimes be like a struggling marriage—a little tense. But empathy, communication, and common ground can build a solid foundation to make this relationship work. Any married person will tell you—relationships are not easy. Sales and marketing alignment are no exception. […]
The 4 Types of Sales Videos You Should Be Using
August 23, 2022·4 min read There’s more than one kind of sales video. Learn more about the four main types of sales videos and how you can use them in your cadences. Using sales videos as part of your cadence gets you and your message in front of more buyers. […]
The Secret Sauce For Smarter Marketing Execution
Marketing Podcast with Clare Price In this episode of the Duct Tape Marketing Podcast, I interview Clare Price. Clare is the President and CEO of Octain Growth Systems, the systems, process, and tools company that helps you take control of your marketing through smart execution. She’s also the author of […]
The Value of Data-as-a-Service (DaaS)
Data as a service, or DaaS, is gaining popularity as more businesses use the cloud to modernize their workloads and infrastructure. DaaS is a solution for data management, storage, and analytics. Employing DaaS enables businesses to strengthen data reliability and integrity, accelerate time to insight, and enhance the agility of […]
3 Important Google Updates to Understand — Whiteboard Friday
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. With recent shake-ups to the Google algorithm, Lily Ray joins us for this week’s episode to walk you three of the most important types of search engine […]
How to Create Google Ads in GetResponse [Feature Update]
Want to promote your business to the people who are actively searching for your solutions? Enter Google Search Ads. In this article, I’ll show you how you can create Google ad campaigns inside your GetResponse account. And if you’ve never run paid ads before, don’t worry! You’ll soon see how […]