Facebook Twitter LinkedIn I often say knowing your customers well is a marketer’s superpower. To articulate how well you know your customer requires the development of buyer personas, which take a deep dive into the interests and traits of your target audience. To get started, identify whom you will market […]
15 Grand Opening Ideas in 2022 » Small Business Bonfire
Are you planning to open a new business in 2022? If so, you’ll want to ensure you market it well! A grand opening is an important event for any business; if done correctly, it can help bring in many customers and revenue. This article will discuss 19 grand opening ideas that […]
Congress may make it easier to set money aside for emergency expenses
Thomas Barwick | Digitalvision | Getty Images Many families struggle to come up with the cash when faced with an unexpected $400 expense. That lack of emergency savings may force them to borrow money at high interest rates to pay for the surprise expense, putting their financial security at risk. […]
Create Influencer-Driven Content that Attracts Qualified Prospects
When you think about who is influential in your industry, you likely think about professional influencers first. These are the consultants, public speakers and authors, the ones who give keynote speeches and have huge followings on social media. These folks are absolutely essential as part of your influencer mix. Their […]
What Is the Best Approach to Handling Patient Cancellations?
There are two types of missed appointments that most healthcare practices deal with daily- last-minute cancellations and no-shows. Appointment cancellation is when a patient notifies you that they won’t be able to come to your office or clinic as scheduled. A no-show means that the patient failed to show up […]
Freight Factoring for Trucking Companies (2022): Guide
What is Factoring? Many businesses across various industries use factoring, sometimes called invoice factoring or accounts receivable factoring. But factoring is most common in the trucking and freight industry. You might see it called trucking factoring, freight factoring, or truckload factoring. Trucking factoring is a process where you turn unpaid […]
Top 7 UX/UI Trends for Ecommerce in 2022
The world population is around eight billion people. How many of them do you think make purchases online? As surprising as it may seem, 2.14 billion people worldwide buy products from the Internet. The popularity of eCommerce, which has seen a sharp rise in the last few years, may be […]
The 2022 FIFA World Cup – Domo’s look at the history of the tournament
/ The Football World Cup 2022 Edition The Football World Cup (or Soccer World Cup if you’re a North American fan) is upon us, kicking off for the 22nd time in just under a week hosted by the nation of Qatar. Of particular note is England vs United States on Friday the […]
Is HubSpot’s Email Marketing Tool Worth It?
Email isn’t dead. In fact, 59% of B2B marketers say email is their most effective channel for revenue generation — something many businesses learned as pandemic lockdowns forced everyone to get better at digital marketing.
8 best salon and spa software with payroll [2022]
Not every hairstyle will work for every client. The same thing applies to salon software and small businesses — not every type of payroll software will be the right fit for your salon or spa. Many salon owners just buy the same software as their competitors. The problem is that […]