Marketing Podcast with Laura Goldberg In this episode of the Duct Tape Marketing Podcast, I interview Laura Goldberg. Laura is the Chief Marketing Officer at Constant Contact. Before Constant Contact, she served as a Chief Revenue Officer for Cabbage, a leading cash flow management and data platform for small businesses […]
Year: 2024
Hiring and recruitment outsourcing in Paraguay?
You might be thinking about expanding your business into new markets. Latin America in general, and the Southern Cone in particular, offers a wide range of investment opportunities that other investors may be overlooking. Take the country of Paraguay, for example. It’s an emerging economy with a young, tech-savvy work […]
How To Convince A Marketing Skeptic
Designing and executing effective marketing programs is a tough gig at the best of times. Today’s marketer faces a wide range of emerging strategic and operational challenges. Yet, on top of everything else, many marketers in small businesses are saddled with having to convince skeptics on the value of marketing […]
Q-Ctrl and Classiq partner to help developers build faster and more efficient quantum algorithms
Check out the on-demand sessions from the Low-Code/No-Code Summit to learn how to successfully innovate and achieve efficiency by upskilling and scaling citizen developers. Watch now. Much of the excitement surrounding quantum computers stems from the possibility of using quantum algorithms to solve problems that are intractable with standard, or […]
Location and Proximity: How to Rank Your Business for Multiple Location-Based Queries with Ben Fisher
Location is the strongest local ranking factor, so is there any way to rank for multiple locations? To discuss local rankings, Jim Boykin, founder and CEO of Internet Marketing Ninjas, and Ann Smarty, IMN’s analyst, were joined by Ben Fisher, Google’s trusted Business Profile Product Expert. Ben Fisher is Co-Founder […]
Why ERP Systems are Important
Why ERP Systems Are Important Many growing businesses ignore the importance of investing in business technology that includes both hardware and software. Most businesses hang on to their basic accounting solution or pieced-together solution or legacy ERP software until a change is urgently required. A quality Enterprise resource planning (ERP) […]
Essential Home Maintenance Tips Every Homeowner Should Know
If you have been living in the same home for more than twenty years, then you should know that it is time for detailed maintenance and upgrades. Old homes may look fine but structural issues may start arising without any significant notice and they appear only after the issue has […]
when process eats away at culture
Peter Drucker tells us ‘culture eats strategy for breakfast’. In our experience, that’s a near hard-and-fast organisational rule.. But when we assess the current state of any marketing organisation, which is the first stage of most of our engagements, we often discover that there’s something else eating away at culture. […]
How to Make SVG Files & Make Money Selling Them
If you are conversant with making and selling Printables products, SVG files may not be a totally strange word to you because you know it is a type of digital file. So you may be wondering how to make SVG files and how to make money from selling them. Let’s […]
You Probably Don’t Need a New Website
If you’re one of the thousands of businesses out there that will redesign its website this year, you’ve probably got the same nagging thought in the back of your head. This had better work. It might be a twinge as you write a five-figure check to your web design agency. […]