4 Effective Strategies • Lake One ®

Kizzy D. Blount

Startups have a lot on their plate. Between securing funding, hiring a great team, and finalizing the tech, there’s not much energy for other things. So why should content marketing for startups be a priority? Keep reading to learn about the benefits of content marketing and start building out your […]

For successful data management, keep it simple

Kizzy D. Blount

Check out the on-demand sessions from the Low-Code/No-Code Summit to learn how to successfully innovate and achieve efficiency by upskilling and scaling citizen developers. Watch now. Data is critical to business success in today’s world, and a solid data management foundation is the key to taking advantage of growth opportunities. […]

Rebrand with Design Thinking | Indianapolis

Kizzy D. Blount

What is design thinking and why is it so popular? Well, it’s a process used to redefine problems in an attempt to identify alternative solutions. This same process can be used for rebranding purposes. Just as “we are our brain,” companies “are their brand.” It defines why they exist, why […]

How do I boost my brand awareness?

Kizzy D. Blount

After all, 89% of marketers believe that brand awareness is their top marketing goal, and 59% of customers prefer to purchase from brands they already know about.  Once you figure out how to build a brand awareness strategy, it is essential for you to also come up with methods to boost brand […]

Preparing for Your Eventual Retirement

Kizzy D. Blount

Many business owners are truly committed to their businesses. As a result, it is very difficult for them to step away even when they approach retirement age. It is not uncommon for business owners to keep working into their golden years. But at some point almost everyone will need to […]