Post-Elon Musk’s takeover of Twitter, interest in other social networking sites has spiked significantly. Some names may be familiar to you while others are completely new, but a quick search on Google Trends reveals that old or new, people are looking for the next, best microblogging platform. Source Tumblr’s one […]
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The privacy tipping point is here – and you need to act now.
For years, industry experts (including folks here at Hallam) have been ringing the bells of misery as major changes to privacy threatened to change the internet (and therefore the global economy) beyond recognition. Spearheaded by the much-publicised death of cookies, the once untouchable superpower of digital marketing is under threat: […]
4 reasons why asset allocation is important for your financial planning
Creating a sound financial plan is essential for achieving your short-term and long-term goals – be it a dream house, places to visit on your travel bucket list, and retirement goals. If you want to make sure that your wealth lasts through market fluctuations and economic downturns, then understanding the […]
5 Ways to Double Your Website Sales Without Spending More on Advertising
If you’re looking for ways to increase your website sales without spending any additional money on advertising, you’ve come to the right place. In this blog post, we’ll discuss five strategies that you can use to achieve this goal. Implementing even one or two of these tactics can have a […]
The Golden Rules of Personal Branding
We’re super into helping people grow on social media, including individuals who want to boost their online presence. So we’ve created Social Proof, our series on personal branding. The series chronicles how amazing individuals with different goals grew on social media to further their career and business prospects. Each interviewee […]
5 Predictions for the Digital World in 2023
Lucky number eight! 2023 is the eighth year in a row we’ve written this post, which peers into the future. We love doing it, and the data suggests you like reading it—as long as that’s the case, we’ll be back every November!
Increase Analytics Influence: Leverage Predictive Metrics!
Almost all metrics you currently use have one common thread: They are almost all backward-looking. If you want to deepen the influence of data in your organization – and your personal influence – 30% of your analytics efforts should be centered around the use of forward-looking metrics. Predictive metrics! But […]
4 tips for a successful CDP implementation
If you’re reading this article, you’ve probably heard that customer data platforms (CDPs) have many benefits to offer. Among them is the ability to monitor site traffic, then “stitch” or connect this information to other data sources in your tech stack. While this is true, there is a caveat to […]
Silver Vs. Gold Important Considerations For Potential Precious Metals Investors
Looking to invest in precious metal but you are not sure whether you should purchase gold or buy silver ? Then there are a couple of things that you need to know about what makes one metal different from another. Silver and bullion are both “rare” metals. When it comes […]