This article was originally published on Spin Sucks.
Ghana digitised its address system …
Smart urbanism is about using digital technologies to address urban problems. Across the continent, digital technologies and smart initiatives have been applied in myriad ways, including crime control, urban planning and traffic management. It hasn’t always worked, however. Sometimes these initiatives have failed because the technologies weren’t well integrated into […]
7 Digital Marketing Channels To Boost Brand Awareness
Unless your name is Apple, Amazon or a handful of other companies, instant brand awareness is not a luxury most of us have. Since a company’s brand is integral to financial success, having a solid marketing strategy is crucial. Every marketing pro knows that digital marketing is the fastest way […]
40 Statistiques clés sur le SEO et comment les interpréter – My Little Big Web
Avec 48% des responsables marketing qui attestent que la recherche organique est le canal qui a le meilleur retour sur investissement, le SEO reste l’opportunité de marketing Web à ne pas manquer. Si vous n’êtes pas convaincu ou que vous avez besoin de plus de données chiffrées pour convaincre votre […]
Black Friday online sales to hit record despite high inflation -Adobe Analytics
Breadcrumb Trail Links PMN Technology PMN Business Author of the article: Publishing date: Nov 25, 2022 • 48 minutes ago • 2 minute read Join the conversation Article content U.S. online spending is expected to set a record for Black Friday, according to Adobe Analytics, as steep discounts lured consumers against […]
How a Tech Media Agency Earned 2-3X the Inbound Leads with MIG’s Content Services
Sometimes, even companies providing content expertise for their own clients lose sight of doing the very same for themselves. That’s the predicament this Marketing Insider Group client was facing. A marketing services agency providing lead generation and custom content for technology companies, they knew the important role content plays in […]
Why the lack of biz journalism is a missed business opportunity
Claire Williams American Banker reporter Claire Williams reviews “The Future of Business Journalism: Why it Matters for Wall Street and Main Street,” written by her former professor Chris Roush. Williams writes, “Where did that leave people like me, at 20 years old at the University of North Carolina, walking into Roush’s business […]
Get Your Print Marketing Strategy 2023-Ready With These Top Tips
Digital marketing isn’t the be-all and end-all. As much as digital marketing activities are vital for businesses, print marketing also plays an important role. Print marketing materials have many benefits. For example, they are tangible, easy to distribute, and they create brand awareness. Print marketing materials, such as booklets, business […]
Business Cards – 12 Common Mistakes to Avoid
Your business card is your calling card. It should be a tool that will get people to remember you and contact you for business. But if your business card is poorly designed, has important contact information in unreadable fonts, or looks unprofessional, it will be useless. Be sure your card […]
Creating Meaningful Connections on LinkedIn
LinkedIn is the professionals’ place. But you don’t necessarily have to be in a full suit and tie to be playing along. Although my latest blazer with shoulder pads is pretty sweet and I give it five stars. Whether you’re in the C-Suite at a Fortune 500 company, a marketing […]