In the first half of the ongoing financial year, 25,074 companies were struck off the records by the Ministry of Corporate Affairs, until September 2022. This is also 91 per cent more than the number of companies struck off in the first half of FY 2019-20; 13111 companies were struck […]
Year: 2023
Google Discover Changes “More Recommendations” Label To “More Products”
In March, I wrote a post about a button labeled “More recommendations” being surfaced in Google Discover. The call to action would show up after researching products in Google Search and would lead to a “Task Dashboard” containing a boatload of content that helps users continue researching products (including articles, […]
Tips to Craft a Social Media Resume
Posted by Ryan Ayers In today’s highly competitive business landscape, every professional looking to advance their career or secure a position needs to be on top of their game. It takes standing out from what can sometimes be a significantly sized crowd to get your dream job. For social media […]
Rethinking Retirement for Lower Real Rates of Return
The recent research paper, “Long-run Trends in Long-maturity Real Rates 1311-2021,” from economists Kenneth S. Rogoff, Barbara Rossi and Paul Schmelzing shares a fascinating observation: Over the last seven centuries, long-term interest rates have trended down at a slow, steady, pace. The research provides economists and policy makers with new […]
Farmers without solar panels could lose out on £1bn as Government weighs up clampdown
Farmers without solar panels could be missing out on up to £1bn over the next two years, according to new analysis from the Energy and Climate Intelligence Unit (ECIU). Solar panels have enabled farmers to sell energy they generate themselves to cut their own bills. However, the vast majority of […]
Introducing our Business Essentials service
We all how much hard work it is running a small business. As a sole trader, you’re in charge of everything – your product or service, bookkeeping and marketing. And that’s just the essentials. When you employ people, you can multiply the stress by having to follow employment law, financing […]
How to Tease What’s Coming Ahead of Your Virtual Event
Reading Time: 5 minutes When holding a virtual event, you want to accommodate as many guests as possible. To do this, you not only need to promote your virtual event. You also must give people a reason not to miss it out! A clever event marketing tactic you can implement […]
Call to Action Do’s and Don’ts | Web Design
There is such a thing as a bad call to action The goal of any page on a website, whether it’s the home page or a blog post, should be to get people to do something. That something could be to whatever you want it to be: fill out a […]
Most Popular Email Clients from August to October 2022
We’re back—this time with our three-month update on email client popularity! We analyzed nearly five billion email opens around the world with Litmus Email Analytics from August to October 2022. Let’s take a look at the shifts that took place since our last update. Before diving in, there are two […]
An Action Plan For Embracing Change
Marketing Podcast with Jason Feifer In this episode of the Duct Tape Marketing Podcast, I interview Jason Feifer. Jason Feifer is the editor-in-chief of Entrepreneur magazine and the author of the book — Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing Your Career. Key Takeaway: […]