Hosting a holiday party for employees is traditional for most businesses at this time of year. But hosting one that shows your appreciation for a year of hard work without breaking the bank isn’t easy. Here are a few hints that can help. You don’t want your employees to think […]
Month: April 2023
15 Marketing Newsletters You Need to Follow
Marketing newsletters are a great source of information for many small and medium business owners. They provide a way to learn about some of the latest digital and traditional marketing news, new services, and tips to improve conversion rates and results. However, not all marketing newsletters are equal. In this […]
The SEO Guide to Domain Names
What’s in a name? Well, when it comes down to the domain name of your website, actually quite a lot. Aside from being the home of your brand, content, conversion funnel, or products, your domain is also an important part of your online visibility. Over the years, SEO recommendations on […]
How B2C Marketers Can Use a B2B Content Marketing Approach
This article was originally published on Spin Sucks.
Ghana digitised its address system …
Smart urbanism is about using digital technologies to address urban problems. Across the continent, digital technologies and smart initiatives have been applied in myriad ways, including crime control, urban planning and traffic management. It hasn’t always worked, however. Sometimes these initiatives have failed because the technologies weren’t well integrated into […]
7 Digital Marketing Channels To Boost Brand Awareness
Unless your name is Apple, Amazon or a handful of other companies, instant brand awareness is not a luxury most of us have. Since a company’s brand is integral to financial success, having a solid marketing strategy is crucial. Every marketing pro knows that digital marketing is the fastest way […]
40 Statistiques clés sur le SEO et comment les interpréter – My Little Big Web
Avec 48% des responsables marketing qui attestent que la recherche organique est le canal qui a le meilleur retour sur investissement, le SEO reste l’opportunité de marketing Web à ne pas manquer. Si vous n’êtes pas convaincu ou que vous avez besoin de plus de données chiffrées pour convaincre votre […]
Black Friday online sales to hit record despite high inflation -Adobe Analytics
Breadcrumb Trail Links PMN Technology PMN Business Author of the article: Publishing date: Nov 25, 2022 • 48 minutes ago • 2 minute read Join the conversation Article content U.S. online spending is expected to set a record for Black Friday, according to Adobe Analytics, as steep discounts lured consumers against […]
How a Tech Media Agency Earned 2-3X the Inbound Leads with MIG’s Content Services
Sometimes, even companies providing content expertise for their own clients lose sight of doing the very same for themselves. That’s the predicament this Marketing Insider Group client was facing. A marketing services agency providing lead generation and custom content for technology companies, they knew the important role content plays in […]
Why the lack of biz journalism is a missed business opportunity
Claire Williams American Banker reporter Claire Williams reviews “The Future of Business Journalism: Why it Matters for Wall Street and Main Street,” written by her former professor Chris Roush. Williams writes, “Where did that leave people like me, at 20 years old at the University of North Carolina, walking into Roush’s business […]