Posted by Adam Franklin Who’s got the better work ethic in your business… ‘You’ (ie. in real life) or the ‘digital version of you’ (ie. online)? I posed this question at the recent AREC conference. If most of your prospecting, marketing and lead generation activity is conducted in “real life” […]
Finance Advisor
Analytics that Matter for Your Personal LinkedIn Profile
As professionals, we can find ourselves stuck in a constant cycle of growing our connections and attempting to reach prospective clients. Thanks to technology, networking is just as easy to do while sitting on the couch as chatting up someone at a happy hour.
Why You Should Start a Blog About Your Passion
Do you have doubts about starting a blog? If you’re thinking whether or not you should start a blog, then you should read this blog post. If you start to observe today’s world, you’ll notice that we’re going through a big transitional period where technology is changing everything. Therefore, radio, […]
Need a productivity boost? Try changing your environment
Switch it up The nature of office work changed drastically in 2020 due to necessity. And, for some, that temporary work-from-home situation became a full-time reality. However, with 65% of American workers stating their preference for a flexible working situation, it’s largely been a welcome change to the pre-COVID in-office […]
Comment le créer et le configurer pour le SEO?
Le fichier robots.txt, aussi connu sous le nom de protocole d’exclusion des robots, est un fichier particulièrement intéressant. Il permet de fournir des directives aux robots des moteurs de recherche quant à l’exploration (crawling) des pages de votre site web. Contrairement à ce que l’on pourrait penser, il est très […]
Why marketers will continue to use a pitch to select agencies
This post is by Darren Woolley, Founder and Global CEO of TrinityP3. With his background as an analytical scientist and creative problem solver, Darren brings unique insights and learnings to the marketing process. He is considered a global thought leader in optimizing marketing productivity and performance across marketing agencies and supplier rosters. The […]
The Changing Landscape and Business of SEO – ShoeMoney
SEO is one aspect of internet marketing that is always changing, yet is also also the same. SEO is the practice of putting in the necessary time, work and effort rank a website in a higher organic position in Google. And while this may be one of the most […]
How to Plug the Leaks in Your Revenue Processes in 4 Simple Steps
In business, every drop of revenue counts. However, every quarter thousands of pounds could be slowly leaking out of your business. The culprit…breakdowns across your revenue processes resulting in revenue leak. There are many ways a business can be losing money- such as bad data & too many spreadsheets, deal slippage, […]
Future of Shopping Part 5: Three Ways Brands Can Enhance Loyalty Programs to Build Stronger Relationships
Loyalty programs have been around for ages and the benefits are undisputed. According to Bond research, 78% of consumers agreed that loyalty programs make them more likely to do business with brands and 68% are more likely to recommend brands with good loyalty programs. The only issue with an initiative […]
10 Email Marketing Predictions from the Experts
We learned so many new insights and interesting perspectives on pressing email marketing topics from Litmus Live 2022 (and we hope you did, too!) In the spirit of keeping the flow of knowledge-sharing alive, we asked our Litmus Live presenters to share what they predict is in store for email […]