November 25, 2022 (MLN): KSE-100 benchmark index gained 33.08 points (0.08%), to close at 42,936.73 points on Friday. To note, the Monetary Policy Committee (MPC) of SBP decided to raise the policy rate by 100 basis points to 16%. While speaking to Mettis Link News, Ismail Iqbal Securities Head of Research Fahad […]
What Makes NYT’s “The Morning” Newsletter One of the Most Popular in the World
7 minute read time Campaign Monitor – May 12, 2022 Let’s break down the secrets to success behind The New York Times’ The Morning, and what you can learn from it for your own newsletter. Some people say newspapers are dead, but The New York Times (NYT) isn’t taking that […]
Signifyd Report: Black Friday Online Sales Start Strong, Up 8 Percent YoY
Article content Shoppers Spending More Despite Higher Prices and Economic Anxiety SAN JOSE, Calif. — Inflation and fear of recession were no match for Black Friday tradition as online shoppers spent enthusiastically into the early afternoon with no sign of letting up. With 43 percent of projected spending completed on […]
How to Transition to Employee Ownership and Find a Winning Franchise » Succeed As Your Own Boss
#Smallbizchat Podcast LIVE is a monthly video chat where small business owners can get answers to their questions. The focus of #Smallbizchat Podcast LIVE is to end small business failure by helping participants succeed as your own boss. Please join us live on my SmallBizLady Facebook Page or my YouTube Channel. […]
How to develop your accountancy practice’s competitive advantage
It used to be that you could win clients from the high street. Today, when people look for an accountant to serve their business needs, they’ll go further afield to find them. Competition is everywhere. Sage research says that 84% of small and medium-sized enterprises (SMEs) consider accountants critical, while […]
Our Favorite Social Media Platforms
Simon: Instagram Hardly surprising as a millennial, but Instagram is my favorite social media platform. I mean it, I have an account for just about every interest – a photo blog for my beer obsession and another for my hypebeast tendencies. I even have one for my cats. I do […]
B2B Content Promotion, Social Trends Report, LinkedIn’s New Guide, Gender Bias Study, & AI Changes Creative Work
One Way to Set B2B Content Apart from the Rest? Actively Promote ItCreating higher quality B2B content was seen as the top way to differentiate it, with coverage of unique topics that competitors aren’t covering coming in second, followed by conducting active promotion that extends beyond publishing and distribution — […]
Why Your FP&A Team Needs a Single Planning Platform
When the pandemic hit in March 2020, Chuy’s, a Texas-based chain that owns and operates more than 90 Tex-Mex restaurants in 17 states, found itself facing the same uncertainties as every other business in its sector. Off-premises sales surged. Dine-in sales plummeted. Long-range plans went out the window. Yet unlike […]
Multitasking Skills You Can Adopt In Your Small BusinessKuza Blog
Most of the time when one starts up a business, they find themselves running almost every activity as everything becomes rolled up as one because their business is a one-man or one-woman show. This can be quite challenging given on a daily basis, there is plenty of work to be […]
The Most Important Business KPIs. (Spoiler: Not Conversion Rate!)
I was reading a paper by a respected industry body that started by flagging head fake KPIs. I love that moniker, head fake. Likes. Sentiment/Comments. Shares. Yada, yada, yada. This is great. We can all use head fake metrics to calling out useless activity metrics. [I would add other head […]