The book review for this week is Elevate by Robert Glazer Robert Glazer is a serial entrepreneur who has founded a number of businesses including Acceleration Partners and Brand Cycle. One of his secrets to success is his passion for helping individuals and organizations build their capacity to continuously improve […]
FBI says China could use TikTok to spy on Americans, including government workers : NPR
GOP Sen. Marco Rubio introduced a bill that would ban TikTok. NPR’s A Martinez talks to Aynne Kokas, professor of media studies and the director of the East Asia Center at the University of Virginia. A MARTÍNEZ, HOST: The FBI says the video-sharing app TikTok poses national security concerns. The […]
Housing Loan Eligibility: Factors That Impact Your Loan Approval
Housing Loan Eligibility is an essential factor in securing acclaim for your property loan application. Lenders determine different factors to decide an applicant’s eligibility for a home loan, and expertise in those factors can assist capability debtors in home improvement financing. Here’s a closer look at the important factors that […]
How to win in marketing in 2023: a round-up of our partner event with UoN
Last night saw the success of our ‘How to win in marketing in 2023’, organised in collaboration with our partners at the University of Nottingham. After omicron foiled our plans to host last year’s ‘Future of marketing’ event in person, we were over the moon to have been able to […]
How Companies Can Partner with Nonprofits
In today’s ESG-focused world, there is no taboo about corporations seeking advice and partnership opportunities with nonprofits. Unfortunately, many corporations don’t know where to start. What contact they have had with nonprofits has usually been through their corporate giving or corporate social responsibility programs. Three main opportunities exist for collaboration: […]
Putting the ‘Digital Version of You’ to work
Posted by Adam Franklin Who’s got the better work ethic in your business… ‘You’ (ie. in real life) or the ‘digital version of you’ (ie. online)? I posed this question at the recent AREC conference. If most of your prospecting, marketing and lead generation activity is conducted in “real life” […]
Debra Kavchak-Taylor appointed as the newest Partner at Sklar Wilton & Associates
A Legacy that Lives On: Helping Others Succeed! 37 years ago, Luke Sklar decided he wasn’t cut out for the corporate world and set out to create a different kind of company. A company without pretense or politics – simply focused on bringing the best and brightest minds together to […]
Inbound Leverages Digital Marketing for Manufacturers: 3 Case Studies!
It’s no secret that industrial buyers do plenty of independent research while considering a product or service. In fact, they spend about 27% of their time online compared to 18% offline1. Further, 62% of buyers identify internet searches as a primary research tool.2 The statistics speak to B2B buyers’ preferences […]
Restaurant Delivery: Is it Ethical to Use Uber Eats and DoorDash?
A couple of days ago, the NYT featured a story about the ethics of using delivery services like Uber Eats and DoorDash (See: As Diners Flock to Delivery Apps, Restaurants Fear for Their Future). The basic gist of the story is that these services are predatory, in that they insist […]
5 Examples of Fabulous Email Footers
7 minute read time Campaign Monitor – Apr 21, 2022 When it comes to email marketing, you probably spend most of your time thinking about the message you want to get across. You’re likely to focus your energy on crafting the perfect copy, as well as including compelling images. Don’t […]